Retail Ready Tactics
Welcome to Retail Ready Tactics!Join Founder and Managing Director of retail consultancy Retail Life Marguerite Bell. Listen as Marguerite shares tips, ideas and actions to support retailers drive and maximise their business performance. Join our Podcast community of Retail Ready Tacticians as we collaborate, innovate and navigate the new and ever changing retail landscape.
Retail Ready Tactics
7. Review your Target Market
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Marguerite Bell
Covid-19 has changed many things in the world of your customer. We have seen their needs and shopping habits change too. Let's make sure you are in tune with your most valuable customers.
In this podcast I talk through the process of reviewing your Target Market. After tips to help you identify who your Target Market is, I share thought starters to get you thinking and looking at the world and your business through your customer lens.
Let me help you to future proof your retail business.